Putting a dove on it.
"Put a bird on it!" goes the famous Portlandia quote. A friend of my turned to me as we're watching to episode and said "isn't that literally your job?"
While definitely not literally my job, I have in fact branded various types of merchandise including drinking vessels, cups, brewers, t-shirts and hats, as well as signage, packaging, and gift cards with "la Colombe" a.k.a “the dove” while creating usage guidelines and establoishing best practices for the logo.
